Sunday, August 10, 2014

15 Things That Make Luxury Hotel Guests Happy

A survey conducted by Small Luxury Hotels among 13,000 customers provides some insight into the demands of the luxury hotel guests.

Their demands range from breakfast and WiFi, to pampering pets and Nespresso machines. Here is a list of what the guests are looking for during their stay:

  • Nespresso coffee machine was rated as the favorite in-room accessory by 58% of the respondents.
  • I-pod docking stations were the next favorite in-room accessory, with 22.8% of the respondents.
  • In the Minibar, Coca-cola was the favorite brand among most of the markets with the exception of guests from UK, Russia, and Australia.
  • Bombay Sapphire was the favorite mini bar brand for respondents from UK, while the Russians fancied Evian and Australians opted for Moet & Chandon.
  • Among spirits, Wine, Beer and Champagne were popular across all markets, i.e. 33.5%, in the Mini bar product consumption.
  • Majority of the German respondents (38.7%)preferred soft drinks over spirits and snacks.
  • When it comes to picking a Hotel attribute, majority of the respondents preferred a Michelin star restaurant over a roof top bar (51.5% Vs 48.5%).

  • A knowledgeable hotel guide or concierge was preferred over in-room hotel guides (71.3% Vs 28.7%).
  • Guests preferred exclusive adult’s only hotels over child friendly hotels (77.4% vs 22.6%).
  • Majority of the respondents voted for free WiFi over complimentary breakfast (53.1% Vs 46.9%).
  • The preference of respondents from UK and Germany differed over the rest, as they opted for breakfast over free wi-fi (55.5% over 58.4%).
  • The guests, while picking a Luxury Hotel, opted for character/charm as the most important characteristic, selected by 59.6% of all respondents, followed by five star facilities (28%).
  • 7.3% of respondents those who were surveyed for Luxury travel with pets, said that they would travel with pets whenever required.
  • 15.1 of the respondents were willing to premium for their pets to be pampered, some of the top pet items identified by respondents in this category were luxury bedding and food (14.1% vs 11.2%) and pet grooming (7.9%). 
  • The respondents selected Italy and cities within Italy as their favorite luxury hotel destination (chosen by 13%).


Images obtained from creative commons: 
http://www.singleserveespresso.com/
http://en.wikipedia.org/wiki/Tourism_in_Italy
http://www.triplepundit.com/
Flickr.com (c) Wayda Dreamscape
http://www.crookedbrains.net/, http://commons.wikimedia.org/wiki/File:Bombay_sapphire_bottle.jpg
http://www.wearetraveller.com/

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